Corporate image

 0    23 tarjetas    szymonpawelka
descargar mp3 imprimir jugar test de práctica
 
término English definición English
A return to fundamental principles
empezar lección
Back-to-basics
The current approach to climate change is over complex and isn't working. We need a back-to-basics approach where we can step back and look at the bigger picture
Result of work done
empezar lección
Fruits of its labours
Last week, after weeks of research, the committee presented the fruits of its labours to the forum for consideration and feedback
Showing concern for the environment as a core principle at the centre of an organization's activities
empezar lección
Green on the inside
Showing concern for the environment but only superficially
empezar lección
Green on the outside
Activities by a business or other organization that are intended to show that the organization is concerned about the environment
empezar lección
Greenwash
In a bold aggressive manner
empezar lección
In your face
The film has been described as a modern, in your face World War II epic
A type of marketing which involves cooperation of a for-profit business and non-profit organization
empezar lección
Cause-related marketing
The practice by a company of investing money in public services such as schools, hospitals, etc. that aim to improve people's quality of life
empezar lección
Community investment
Activities which demonstrate the promotion of human welfare through business
empezar lección
Corporate philanthropy
The concept of creating more goods and services while using fewer resoures and creating less waste and pollution
empezar lección
Eco-efficiency
The amount of carbon dioxide emitted by a person or organization per year
empezar lección
Carbon footprint
All the signs that advertise a product, etc.
empezar lección
Signage
There's hardly any signage in that building so you can't find where anything is
To develop new ideas by exploring all possible solutions before choosing the best ones
empezar lección
To develop new ideas by exploring all po inglés
Brainstorm
To give part of your work, duties or responsibilities to someone who is junior to you
empezar lección
Delegate
A decision-making technique where different options are compared
empezar lección
Paired Comparison Analysis
To breathe in suddenly, for example because you are suprised, shocked or in pain
empezar lección
Gasp
Some members of the Board gasped with amazement when they saw the huge jump in the sales figures
Pretending to be something else, but it is easy to see what it really is
empezar lección
Thinly disguised
An occasion when someone famous says in an advertisement that they like a product
empezar lección
Endorsement
The activity of trying to stop a serious problem that suddenly happens by reacting quickly and effectively
empezar lección
Firefighting
Something or someone that is very popular for only a short time
empezar lección
Flavour of the month
To be successful from the start of an activity
empezar lección
Hit the ground running
Something that is real and not a copy
empezar lección
Real McCoy
Something which moves through air or water with a smooth gentle sound. Nike's sportswear logo, created in 1971 and now one of the most recognazed brand logo in the world
empezar lección
Swoosh

Debes iniciar sesión para poder comentar.