→ Słówka Z Tłumaczeniem → Empezar lección / Descargar tarjetas en MP3

término		definición
brand stretching empezar lección		using an existing name on another type of product
brand loyalty empezar lección		the tendency to always buy a particular brand
brand image empezar lección		the ideas and beliefs people have about a brand
brand awareness empezar lección		how familiar people are with a brand (or its logo and slogan)
product launch empezar lección		the introduction of a product to the market
product lifecycle empezar lección		the length of time people continue to buy a product
product range empezar lección		the set of products made by a company
product placement empezar lección		when products are used in films or TV programmes
product endorsement empezar lección		the use of a well-known person to advertise products
market leader empezar lección		the best-selling product or brand in a market
market research empezar lección		information about what consumers want or need
market share empezar lección		the percentage of sales a company has
market challenger empezar lección		the second best-selling product or brand in a market
market segment empezar lección		customers of a similar age, income level or social group
market follower empezar lección		a company that follows what the leader in its sector does
peak travel empezar lección		when the largest number of people are traveling
subsidiary empezar lección		a company which is at least half-owned by another company
factory / plant empezar lección		a large builging or group of buildings where goods are made
call centre empezar lección		an office where people answer questions and make sales over the phone
service centre empezar lección		a place where faulty products are mended
headquarters / head office empezar lección		the main office or building of a company
distribution centre empezar lección		a building from which goods or supplies are sent to factories, shops or customers
warehouse empezar lección		a building for storing goods in large quantities
outlet empezar lección		a place through which product are sold
publicity stunt / gimmick empezar lección		an organized action designed to attract potencial clients' attention
demand empezar lección		what customers actually want from the market
supply empezar lección		what the market actually offers to customers
budget empezar lección		money for an advertising over a particular period of time
marketing mix empezar lección		a combination of factors that can be controlled by a company to influence consumers to purchase its products, product, price, place, promotion (and packaging)
parent company empezar lección		a company that created companies under it and controls them
pitch empezar lección		what the sales rep says to the potential customer
repositioning empezar lección		changing an image and strategy of brand or product in a market
merchandising empezar lección		the activity of promoting the sale of goods, especially by their presentation in retail outlets, a range of minor products which all carry the name of a major product
to check in empezar lección		go to desk at a hotel / airport to say you have arrived
frequent flyer points empezar lección		award by airlines to reward customer loyalty
lounge empezar lección		a room in a hotel / an airport where people can sit and relax
upgrade empezar lección		change to a better seat or level of service
boarding pass empezar lección		a card you mast show in order to get on a plane
ground staff empezar lección		all the people who work at an airport, but not the pilots or cabin crew
initiatives empezar lección		important new plans to achieve an aim
accomplishements empezar lección		success in doing something
autonomy empezar lección		independence / freedom to make your own decisions
empowerment empezar lección		giving people the power to do something
faculty empezar lección		teaching staff
slogan empezar lección		a short phrase that is easy to remember
press coverage empezar lección		newspapers and magazines
design features empezar lección		an important, interesting or typical part of something
campaign empezar lección		a promotional, advertising activity over a particular period of time
suppliers empezar lección		people or companies who / which deliver services
department empezar lección		a larger organisation is often divided into smaller units, reffered to us...
marketing empezar lección		matching what the business organization produces with what customers want
niche empezar lección		a small, specialised part of a market
junk mail empezar lección		letters about products and services which you haven't ask for and probably don't want
hype empezar lección		promoting a product or service with exaggerated or intensive publicity
brand empezar lección		a product which can be recognized by its name
upmarket empezar lección		aiming at the luxury end of the market
downmarket empezar lección		aiming at the mass end of the market
sponsorship empezar lección		supporting a cultural or sporting enterprise in return for advertising
crowded market empezar lección		one with too many competing products
reposition empezar lección		change the image of product or service
mailshot empezar lección		when the same letter is sent to a large number of possible buyers
brochure empezar lección		a booklet giving information about company's products or services
junky empezar lección		drug addict
introduction, growth, maturity, decline empezar lección		particular stages in product's existance consist of...
shareholders empezar lección		people owning shares in a company
wholesaler empezar lección		a business selling products to other shops or business, not individual customers
agenda empezar lección		a plan of the meeting
item on the agenda empezar lección		a particular point on the plan of the meeting
a red-eye flight empezar lección		the flight which is very early, at the crack of dawn
a white knuckle flight empezar lección		the flight which is scary, with turbulences
open ticket empezar lección		the ticket without specified date of return
a cheaper ticket oprion empezar lección		the ticket with a discount
to receive a stand-by passenger status empezar lección		status by which you can fly only if some passenger doesn't show up and his seat happens to be free

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